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Our team

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PAUL GREENBERG
Paul is considered a pioneer of online retail in Australia, having co-founded Australia’s first online department store, DealsDirect, back in 2004. Prior to that he worked within the eBay marketplace framework. After exiting DealsDirect in 2013, he founded the National Online Retailers Association of Australia (NORA Network), which remains an important body for online retail and retail tech. Globally, he is the Vice Chair of FIRA – Federation of International Retail Associations. Paul is also the Non-Executive Chairman of MyDeal.com.au, a fast growing online retail marketplace selling everything for the home, as well as on the advisory board of Australian streetwear brand, Culture Kings. Paul sits on the Australia Post Stakeholder Council and the Reserve Bank Payment Consultations Group. He is a registered psychologist in Australia, with a keen interest in organisational and consumer psychology.
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JO BAKER
Jo is the Chief Investment Officer at RetailTechInvest and is responsible for evaluating and transacting equity opportunities. Jo is also a director at RetailTech Capital, an advisor to the Antler Program, and has worked with family offices and corporate advisory since 2014, having moved across from association management and supply chain prior to this. Jo has a Diploma in Hospitality Management, a Bachelor of Business at Southern Cross University, and a Graduate Diploma in Finance at UTS.
P.O. Box 523
Gordon NSW 2072
+61 411 179 157
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